Dispatch from LegalTech 2013

March 31, 2013


It is a beautiful week in New York City for LegalTech 2013! Billed as the largest legal technology event in the world, LegalTech 2013 is in full swing at the Hilton New York. vCom is at LegalTech meeting with law firms to discuss how they can improve the management of their telecom lifecycle and reduce the total cost of telecom. vCom is the leading provider of TEM (telecom expense management) for law firms such as Dechert and Duane Morris.

The vCom team has been having a great experience at the conference so far. One of the highlights was the key note speech by Ted Olson, Partner at Gibson, Dunn & Crutcher LLP and Former Solicitor General of the United States. Mr. Olson commented on the major decisions made in the 2011-2012 term including health care reform and privacy rights in the digital age, as well as the important cases in the 2012-2013 term including the marriage equality cases, one of which he will be arguing before the Court on March 26th.

Mr. Olson also shared an abundance of Supreme Court trivia, including these interesting facts:

  • There have been only 112 Supreme Court Justices in the history of the Court, with an average tenure of 16 years
  • This is the first time there are three women on the bench
  • 8 out of the 9 current Justices went to Harvard or Yale

The next highlight was a fantastic panel sponsored by ILTA called “What’s Keeping You Up At Night.” This panel included: Ash Banerjee, Chief Information Officer of WilmerHale; Jeff Rovner, Managing Director for Information for O’Melveny & Myers; and Judi Flournoy, CIO of Kelley Drye & Warren.

Some key pieces of advice I will take home from the panel are:

  • Assign people to projects according to their strengths, and they will be happy
  • To get users to adopt new technology, address both the benefits AND the fears
  • Use branded communications for different types of IT announcements – e. g., different “from” addresses and different formats for educational emails vs. system updates
  • Get in front of groups often to speak, participate in small group meetings, and spend plenty of one-on-one time with attorneys
  • Use a charter process for IT projects with an executive sponsor assigned who is not in IT
  • Get buy in early for technology changes by engaging mid-level managers prior to training the entire staff

LegalTech is produced by ALM, the publisher of The American Lawyer, Corporate Counsel, GlobeSt.com, Insight Conferences, Law.com, Law Journal Press, Law Technology News, LegalTech, and The National Law Journal and Real Estate Forum.

Meet our management team

Audrey Bio image

Prior to joining vCom, Audrey was the Chief Marketing Officer of Energy Recovery Inc (NASDAQ: ERII) from 2012-2015 and its VP of Marketing, joining the company as a small start-up organization in 2005. During her tenure, she led the global marketing strategies, built a disruptive global brand by growing revenue 5-fold from $10M to $50M, increased market share from 20% to 90% and completed an IPO. Audrey positioned the company for further growth by uncovering new applications – taking the company from $50M to $5B worth of addressable markets. She has championed product development in cross-functional teams with R&D, engineering and production to successfully launch new products globally.

As a result of building a strong brand, communications and culture, her work received 4 global industry awards in single year by Institute of Engineering and Innovation (IET). She was also recognized as an Innovation Finalist of the Year. Audrey served as a Board member of a non-profit, developed and promoted STEM programs and led philanthropic efforts for low-income families. She holds an MBA from Pepperdine University and a bachelor’s degree in Social Sciences from Michigan State University.

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